Who Is Coach Dan? The Story Behind Hustle & Rise Academy
Hi, I’m Coach Dan, and I’m so glad you’re here. If you’ve ever wondered who’s behind Hustle & Rise Academy and what drives this passion for empowerment, let me share my story. It’s a journey of grit, growth, and the unwavering belief that every woman deserves to break free and thrive.
Coach Dan - Mindset & Confidence Coach
“We all have greatness inside of us, it’s just our job to find it”
From Life’s Toughest Lessons to Empowering Others
My journey hasn’t been a straight line—it’s been full of twists, turns, and some serious hustle. I became a mother at a young age, and while it wasn’t easy, it taught me resilience. I juggled raising my son putting myself through university, learning to drive, and stepping into a finance career that spanned nearly two decades. It was a lot, but every challenge pushed me to grow.
After 19 years in finance, I realised my true calling wasn’t crunching numbers—it was helping women like you step into their power. I’d walked that path myself: balancing dreams and responsibilities, navigating self-doubt, and figuring out how to thrive on my own terms. I knew I could use those lessons to make a difference.
The Expertise That Backs My Passion
I’ve always been driven by personal development, and over the years, I’ve made it my mission to master the skills that help others grow. I’ve completed 60 hours of International Coaching Federation (ICF) training, and I’m currently working toward certifications as an NLP Practitioner, NLP Coach, Hypnotherapist, and Time Line Therapist.
My coaching combines practical frameworks like the ADCA model—Assess, Develop, Create, Apply—with cutting-edge mindset techniques to create real, lasting change. Whether it’s overcoming limiting beliefs, building confidence, or tackling fear of failure, I focus on helping women create actionable results that transform their lives.
The Vision Behind Hustle & Rise Academy
Hustle & Rise Academy isn’t just a business to me—it’s a movement. I created it for women ready to reclaim their power and step into their “Main Character Energy.” It’s a space where you’ll find digital resources, challenges, and workshops and masterclasses designed to help you grow, thrive, and shatter the barriers holding you back.
Every product, workshop and masterclass I offer comes from a place of deep understanding. I know what it feels like to struggle financially, to doubt yourself, and to wonder if you’re enough. But I also know the power of choosing yourself, investing in your dreams, and taking that first step toward change.
Why I Do What I Do
This isn’t just a career for me—it’s my purpose. Every woman I work with reminds me of a piece of my journey. The young mother trying to find balance, the entrepreneur chasing her dream, the professional who wants to own the room—I see them, and I see you. My mission is to show you that you don’t have to settle for less than you deserve.
“I’ve been there—feeling stuck, scared, and unsure of what’s next. But I’ve also seen what happens when you take control, invest in yourself, and refuse to give up. That’s why I do this—to help you rise, just like I did.”
Ready to Start Your Journey?
If my story resonates with you, I’d love for you to join me. Hustle & Rise Academy is here to support you every step of the way. Whether it’s through the Main Character Energy Challenge, our digital resources, or one-on-one coaching, I’m here to help you take that next step toward the life you deserve.
Let’s rise together because thriving isn’t just for some—it’s for you. And I can’t wait to see you shine. ❤️
– Coach Dan
